I'll periodically be highlighting both client companies (and their subsequent job opportunities) as well as featured candidates. Here's a new client for which I'm doing some work....
Commerce360 is changing the way companies think about and conduct internet marketing campaigns. Their technology-driven, proprietary approach to paid and organic search marketing efficiently delivers qualified traffic and increased revenues. There are many agencies out there who can launch and manage SEO/SEM campaigns, but where many fall short is on the numbers piece. Commerce360 is fanatical about measuring results during and after the campaign. They employ some of the best analytics people in the business and will help you select the most robust analytics platform available, as well as help you design and development the specific reports that are critical to your business. They'll be with you every step of the way to help you crunch those numbers and drill down to find the data that will assist in your decision making and ultimately increase your revenues.
Director of Search Marketing
Job Description, Responsibilities
• Oversee and continuously improve search marketing process, incorporating proprietary software, new methods for delivery and measurement, etc
• Manage, train, and lead search staff, fostering teamwork and ownership
• Act as player-coach, working directly on key programs
• Define key success metrics and forecast anticipated business results from search initiatives
• Ensure that Commerce360 is consistently leading the market in the performance of our clients’ search marketing initiatives
• Lead the development of search marketing strategies for clients, including SEO and Paid Search
• Work with Commerce360 product development teams to identify and validate opportunities for leveraging technology to advance SEO and PPC practices
• Assist in business development process
Skills/Experience Required
• 5+ years of deep search marketing experience, preferably in a search agency environment (2 years in PPC and SEO, preferred)
• Solid understanding of site conversion and user experience best practices
• Ability to lead, develop, and motivate a team with diverse skills and experience
• In-depth understanding of how search engines rank sites and how their algorithms are evolving
• Solid technical web experience including HTML, JavaScript, Content Management Systems, and other scripting languages
• Excellent written and verbal communication skills
• Exceptionally strong analytical skills and extensive experience with testing
• Ability to work in fast paced, process oriented environment
Essential personal characteristics:
o High integrity
o High energy
o Flexible
o Smart
o Able to see the big picture
o Self-motivated
o Team player
Skills/Experience Preferred (nice to have attributes)
Ideal candidates will have a deep understanding and experience with implementing best practices in PPC and SEO as well as a track record of managing and motivating people effectively. Send resume to jwoody@webmarketingrecruiter.com
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