DIGITAL MARKETING USP’s
I am a data-driven marketing change agent. I thrive in an environment where I am able to use data, education and experience to deliver positive change and results.
- Incorporated Inbound Marketing methodologies that increased website traffic, engagement, leads and generated 17% more sales, 600% CTR increase and 10% average website traffic increase YOY.
- Website Project: Implemented a ballpark pricing estimator amid negative concerns from our partners and sales team. As a result we had a 54% increase in leads and 33% increase in website user visits. My decision to include ballpark pricing was based on quantitative and qualitative data, which overruled the concerns.
- Prepared and directed monthly performance data intelligence reporting to executive team so I could recommend performance improvement strategies and continue industry leading digital marketing dominance.
- Due to my success at Nationwide Homes, I was recruited by Q4 Launch to create new and improved integrated digital marketing strategies for the agency and their national hospitality client base.
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